What to Look for in Corporate Digital Signage Software?

The screens in your office are high-visibility channels waiting to be used as part of your internal communication strategy.

However, getting the most out of those screens depends entirely on the platform behind them. Not all digital signage software is built for internal corporate use.

The right platform should empower your team - not depend on IT every time a message needs to change. It should scale with your needs, protect sensitive data, and support communication that’s timely, useful, and engaging.

Let’s walk through exactly what to look for when evaluating signage solutions for your workplace.

Intuitive Tools Built for Non-Technical Teams

Many signage systems are designed with IT in mind. That’s a problem when the people in HR, marketing, or internal communications are updating content. The platform you choose must feel familiar, something your non-technical teams can pick up and use immediately.

This means having: 

• A clean, easy-to-use interface
• Web-based access from any device
• Drag-and-drop content tools

If someone can edit a slide deck, they should be able to update your screens.

Remote access is also a must. Your comms team might be managing offices across multiple cities or working from home. They need to log in, make a change, and deploy it immediately, without depending on location or device.

Compatible With What You Already Own

Replacing hardware to support a new platform is rarely practical or budget-friendly, and a good platform won’t require it. You should be able to use the displays already in place, including:

• Any smart TV brand that runs on all popular operating systems (Android TV, Fire TV)
• System-on-chip displays like LG webOS
• Media players running Android, Windows, Linux, etc.

Setup should be equally frictionless. Pairing a screen using a one-time code is faster than deploying new hardware and makes it easy for local teams to set up displays with minimal support.

To learn more about hardware, read Digital Signage Hardware – Ultimate Buyer's Guide

Real Scheduling That Reflects How Work Actually Happens

Internal content often needs to align with campaigns, company calendars, or workplace rhythms. Maybe the CEO shares updates every Monday morning, or safety tips rotate monthly, or department-specific goals appear at quarter’s end.

A powerful scheduler should let you time messages to match these needs. Tagging and grouping features make it possible to assign content by office, floor, or department, so screens show the right thing, in the right place, at the right time.

Read also: Digital Signage Scheduling: the Best Tools, Tips & Tricks

Aside from automation, this also ensures that internal communication stays consistent across every location without turning into a maintenance task.

Layouts and Templates That Speak the Language of Work

Full-screen slides aren’t always the most effective. Often, the best communication happens when screens are divided: announcements on one side, KPIs or a live clock on another, and a news feed or calendar event along the bottom.

Multi-zone layouts really bring things together. They let you stack and arrange messages based on importance and attention span.

Professionally designed templates make it even easier. Instead of designing from scratch, your team can choose pre-built formats for birthdays, safety tips, events, or shout-outs to maintain visual consistency while reducing design time.

Built-In Tools That Keep Screens Fresh Automatically

It’s not practical to upload new content daily. Instead, a good platform should let you add real-time feeds to keep displays relevant without constant manual updates.

Helpful integrations include:

• Google Calendar for events and meetings
• Weather, clocks, RSS, or news headlines
• Internal videos via YouTube
• Social media previews for Twitter or Instagram

These tools help reinforce culture and awareness throughout the day without adding work to your team’s plate.

Total Visibility and Centralized Management

Managing screens across one floor is simple. Managing them across buildings, cities, or countries requires a real dashboard.

Your corporate digital signage software should let you check screen status, content history, and last sync times, all from a single pane of glass. Grouping by region or role helps apply changes in bulk. Remote actions like rebooting a display or pushing updates save time and reduce support tickets.

Built-In Security for Corporate Use Cases

If your signage includes HR info, executive videos, or internal KPIs, security is non-negotiable. Look for features like:

• HTTPS encryption and device-level authorization
• Multiuser access
• Cloud deployment on secure infrastructure (e.g. AWS)
• On-premise option for high-compliance industries

Your platform should make it easy to stay compliant without locking down access.

Read on Look Blog: Why Local Server Digital Signage is Essential for Security in Certain Organizations?

Designed to Grow With Your Organization

Some teams start small. Others are tasked with connecting hundreds of screens across campuses, regions, or international offices. Either way, your signage platform should scale without restructuring your approach.

A strong system supports growth through screen grouping, location tagging, and modular access. You can give local departments permission to update their own displays while still managing core brand messaging globally. You can roll out content one region at a time or all at once.

The software you choose should support that kind of expansion, not stand in its way.

Why Look Is the Platform of Choice for Corporate Teams

The good news is that managing screens across a corporate environment doesn’t have to be complicated. Look Digital Signage software gives internal teams full control over messaging across floors, departments, or countries without adding process overload or tech bloat.

It’s a system designed to run quietly in the background and keep screens current, aligned, and on-brand while your team focuses on the message. 

With Look, you get:

• Support for your existing hardware and simple setup procedures
• Real-time scheduling, zoned layouts, and branded templates
• Built-in tools like Google Calendar, YouTube, social feeds, and weather
• Enterprise-grade security and optional on-premise hosting
• Scalability that adapts to your structure as you grow
• Ability to manage a limitless number of screens from one dashboard

Ready to improve internal communication with software your teams will actually use? Start your 14-day free trial to see Look in action!