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The entire process of setting up a digital signage system is quite frankly…multifaceted. Many moving parts need to come together for the display to come to life. But what if we could simplify the entire process by condensing these parts into a single powerful solution? That’s the beauty of SoC displays. They bring together the main components of a signage system directly into the display itself and open up a world of possibilities for businesses.
Introduction to System on Chip (SoC) Displays
To understand System-on-chip (SoC) displays, it's helpful to first get an idea of SoC technology itself. SoC means that all the essential components of a computer—like the processor, memory, and networking parts—are combined into a single chip. This is the same technology that powers your smartphone or smart TV.
When we talk about SoC displays, we’re referring to digital screens that use this technology to operate without needing extra hardware, like a media player or computer. Everything is built into the display itself. So, when a business wants to show an advertisement, schedule, or presentation on the screen, they don’t need to connect external devices. The display can run everything on its own.
SoC displays are popular in digital signage because they make things simpler. Whether it’s for a retail store, a hospital waiting room, or a corporate office, these screens can show videos, images, and web content effortlessly, all while being easy to control remotely.
How Do SoC Displays Work?
SoC displays work by having all the necessary components for running content directly inside the screen. This means they don’t rely on external devices like traditional displays do. Instead, they use an internal processor (like the ones in smartphones), memory, and software to manage and display content.
Instead of needing a separate computer to show a video or advertisement, an SoC display can download, store, and play the content by itself.
These displays often run on familiar operating systems like Android, Tizen (by Samsung), or webOS (by LG), which allows you to easily access apps and digital signage software.
SoC Displays vs. Traditional Displays
The main difference between SoC and traditional displays is the setup. Traditional screens need a media player to render the content that will appear on the screen. The player is an extra device to maintain, which makes the setup more complex.
In contrast, SoC displays are all-in-one solutions. The processor, storage, and networking components are built into the display itself, so you don’t need additional equipment. This makes installation easier and reduces the number of potential points of failure.
Advantages of SoC Displays
Simplified Setup and Installation: One of the main selling points of SoC displays is how easy they are to set up. Since everything is built into the screen, you don’t need to worry about connecting external players or complex wiring. All you need is a power source and an internet connection, and the display is ready to go.
Cost-Efficiency: Because SoC displays eliminate the need for additional devices, they save businesses money upfront. You’re essentially getting both the display and the computer in one package. Businesses can lower their overall hardware cost by up to 48% by switching to SoC displays.
Enhanced Performance: Since there’s no need for an external player to process and send content, there’s less chance of lag or delays. This is particularly important for environments that need smooth, real-time updates, like airports, train stations, or retail stores.
Remote Management and Maintenance: Most SoC displays come with built-in software that businesses use to control multiple screens from a central location. This means that, whether you have one display or hundreds spread across different locations, you can update content, monitor performance, and troubleshoot issues without physically being there.
The Look Digital Signage Software is compatible with Philips and Sony BRAVIA and proBRAVIA displays to give you a broader selection that aligns with your needs and budget, without a need for additional hardware. To start creating and managing your signage content, just install the Look app directly from the App Store, configure your settings and you’re ready to go.
Energy Efficiency: SoC displays are generally more energy-efficient because everything is integrated into a single unit. In addition, Modern SoC displays are built with energy-saving features that can further reduce electricity usage.
Disadvantages of SoC Displays
While SoC displays offer many benefits, they aren’t without their drawbacks.
Limited Flexibility: A key trade-off with SoC displays is limited flexibility. Since the hardware and software are built into the display, you may not be able to upgrade or change components as easily as you could with a traditional setup. For instance, if you want to improve the processing power or add more storage, you’ll likely need to replace the entire display rather than just swapping out individual parts.
Software Compatibility Issues: Although many SoC displays run on well-known operating systems like Android, Tizen, or webOS, there can still be compatibility issues with certain apps or content management systems. Not all software platforms are designed to work with SoC displays, which can limit the choices available to businesses.
Performance Limitations Compared to External Players: SoC displays generally perform well for most digital signage applications but they may struggle with extremely demanding tasks. For example, if your business requires high-resolution video playback or complex, interactive content, the built-in hardware of an SoC display might not be powerful enough to handle the workload.
External players often come with more powerful hardware options that can deliver better performance for high-end applications.
Popular SoC Display Manufacturers and Models:
With so much popularity across industries, several top manufacturers are leading the market with high-quality SoC displays.
Samsung
Samsung’s Smart Signage Platform provides a good selection of SoC display models for different applications. These displays are powered by the Tizen operating system for smooth content management and performance.
Key Models
- Samsung QMR Series
Features:
- Sizes: 32”, 43", 50", 55", 65", 75", 85".
- Resolution: 4K UHD (3840x2160).
- Brightness: 400 nits for 32” and 500 nits for other sizes.
- Dynamic Crystal Color for enhanced color expression.
- Intelligent UHD Upscaling: Upgrades lower-resolution content to UHD.
- Non-Glare Panel: Reduces reflections in bright environments
- 24/7 Operation: For continuous use.
- Applications: High-end retail, corporate lobbies, meeting rooms.
Price: From $ 870 for 43” to $4, 700 for 85”
- Samsung QBR Series
Features:
- Sizes: 43", 50", 55", 65", 75", 85", 98”.
- Resolution: 4K UHD (3840x2160).
- 24/7 Operation
- Brightness: 350 nits.
- Dynamic Crystal Color: For lifelike color representation.
- Slim Design: Sleek, minimal bezels.
- Built-in Wi-Fi: Easy wireless connectivity.
- Applications: Educational environments, small conference rooms, retail displays.
Price: From $700 for 43” to $4, 300 for 85”
- Samsung OHF Series
Features:
- Sizes: 46", 55", 85".
- Resolution: Full HD for 46" and 55"; 4K UHD for 85".
- Brightness: 2,500 nits.
- 24/7 operation
- High Brightness: Visibility in direct sunlight.
- Operating Temperature: -30°C to 50°C (-22°F to 122°F)
- IP56 Certification: Weatherproof and durable.
- Advanced Cooling System: Operates in extreme temperatures.
- Magic Glass: Protection against impact and vandalism.
- Applications: Outdoor digital signage, transportation hubs, and sports venues.
Price: From $ 4, 400 for 46” to $33, 000 for 85”
LG webOS
LG’s SoC displays run on their webOS platform, which is known to be flexible and easy to use. LG offers a variety of SoC displays for both indoor and outdoor settings.
Key Model
- LG UR640S Series
Features:
- Sizes: From 43" to 86".
- Resolution: 4K UHD (3840 x 2160).
- Brightness: 400 nits.
- Operating hours: 16/7
- Panel Type: IPS LED.
- HDR Support: HDR10 and Hybrid Log Gamma.
- Connectivity: Wi-Fi 5, Miracast, Bluetooth, HDMI 2.0, and USB ports.
- Applications: Ideal for corporate environments, government buildings, retail stores, and meeting rooms.
Price: From $690 for 43” to $2, 300 for 85”
- LG VSH7J Series
Features:
- Sizes: Primarily 55".
- Resolution: Full HD (1920 x 1080).
- Brightness: 700 nits.
- 24/7 operation
- Panel Type: IPS.
- Ultra-Narrow Bezel: For seamless video walls with a bezel-to-bezel width of just 0.44mm.
- Image Quality: Advanced color calibration for consistent and accurate colors across the entire video wall.
- Smart Calibration: Automatically adjusts color settings for uniformity.
- Suitable Applications: Ideal for control rooms, large retail spaces, and public venues that require large-scale, high-impact visual displays
Price: $4, 000 for 55”
Sony Professional Displays
- Sony BRAVIA BZ Series (BZ40L)
Features:
- Display Type: 4K UHD LED
- Sizes Available: 55", 65", 75", 85"
- Resolution: 3840 x 2160 (4K)
- Brightness: Up to 700 nits (depending on the model)
- Processor: Powered by the 4K HDR Processor X1, which enhances color accuracy and detail.
- 24/7 Operation
- Easy Multi-Screen Setup: Supports easy configuration for video walls
- 32GB Internal Storage.
- HTML5 Support
- Installation Flexibility: Can be installed in portrait or landscape orientations.
- Applications: Corporate offices, retail environments, educational institutions, and public spaces.
Price: From $1, 300 for 55” to $4, 800 for 85”
- Sony BRAVIA BZ35F Series
Features:
- Sizes: 43”, 49”, 55”, 65”, 75”
- Resolution: 4K UHD (3840 x 2160 pixels)
- Brightness: Up to 500 cd/m²
- Contrast Ratio: 5000:1
- Aspect ratio: 16:9
- Operation Time: 24/7 operation
- HDR Support: HDR10, HLG
- Multiple HDMI Inputs
- Built-in Wi-Fi & Ethernet
- Support for HTML5
- Application: Retail stores, transportation hubs, or control rooms.
Price: From $940 for 43” to $2, 600 for 75”
Philips Professional Displays
When it comes to blending innovation with sustainability, Philips is taking the lead. Their range of SoC (System on Chip) displays not only look great but also focus on energy efficiency, smart features, and user-friendliness. Philips’ SoC platform offers a customizable experience that’s simple to use and gives you exactly what you need out of your display.
Key Models:
- Philips D-Line Series
Features:
- Sizes: Available in various sizes, typically ranging from 32” to 98”.
- Resolution: 4K UHD (3840 x 2160).
- Brightness: Up to 700 cd/m², suitable for well-lit environments.
- Panel Technology: IPS technology for wide viewing angles and consistent color accuracy.
- Connectivity: Includes HDMI, DisplayPort, and USB for content playback and system integration.
- Smart Features: Built-in Android OS which allows custom apps and integration with various software platforms.
- Operation: 24/7 operation
- Energy Efficiency: Features like Smart Power for energy-saving, with typical power consumption varying depending on the size and model.
- Applications: Airports, retail environments, and corporate offices.
Price: From $500 for 32" to $11, 000 for 98"
- Philips Q-Line Series
Features:
- Sizes: Ranges from 32 to 98 inches.
- Resolution: Available in Full HD (1920 x 1080) and 4K UHD (3840 x 2160) options.
- Brightness: Typically 350-400 cd/m², suitable for general indoor use.
- Panel Technology: IPS or VA panels
- Connectivity: HDMI, DVI, USB, and more, with options for external control via RS232 and RJ45.
- Operation: Rated for 18/7 operation
- Tiled Matrix Support: Supports multi-screen setups, for up to 15x10 displays in a grid configuration.
- Energy Efficiency: Equipped with Smart Power functionality for reduced energy consumption.
- Applications: Retail stores, schools, and small businesses where dependable, yet non-continuous, usage is needed
Price: From $440 for 32" to $3, 200 for 98"
How to Choose the Right SoC Display for Your Needs
- Screen size: The size of the display will depend on where it will be installed. For smaller spaces, a 32-inch display may suffice, but for large public areas, you might need a 65-inch or larger screen.
- Resolution: For clear, sharp images and video, especially in retail or corporate environments, look for a display with at least 1080p resolution. For more detailed content, we recommend 4K resolution.
- Operating system: Consider the compatibility of the SoC display’s operating system with your existing software. For example, if you already use an Android-based content management system, choosing a display that runs on Android will make integration easier.
- Content type: Think about the type of content you’ll be showing. If you need to display interactive or high-resolution video content, make sure the SoC display has enough processing power to handle it smoothly.
- Environment: Outdoor displays need to be weatherproof and bright enough to be seen in direct sunlight.
Conclusion
SoC displays may not be the answer to every digital signage need, but they’re undoubtedly a shift toward simpler, smarter, and more streamlined solutions. According to industry experts, the global SoC display market will grow significantly in the coming years. This is due to the growing demand for interactive and engaging digital signage solutions across various sectors.
The retail industry, in particular, is expected to be a major adopter of SoC displays, as they offer a cost-effective and efficient way to deliver targeted advertising and promotions.
If you're looking to leverage the power of SoC displays for your business, there's no better way to start than with a hands-on experience. Try Look Digital Signage today and enjoy a 14-day free trial with access to all features.
